Resources library
How to create content for the Handshake feed (with calendar template)
Learn content themes that resonate with your target audience, tips for mapping content to your goals, and a sample content calendar.
Posting content on the Handshake feed supports your recruiting priorities beyond promoting specific jobs, events and career fairs.
- Learn which themes resonate with Gen Z on the Handshake feed
- Discover tips for building brand awareness with students and alumni, engaging with your target audience, and mapping content to your recruiting goals
- Get started with sample content in the calendar template
- Use the fillable calendar to build your content themes each month
